I’m working on a book about pitfalls that engineers should be aware of in their careers, e.g. to avoid spending years working on projects that don’t succeed as products. The book is divided into four chapters:

1. Successful Organizations
2. Technical Innovation
3. Successful Products
4. Career Advice

Most of the material is derived from colleagues’ comments on what they learned the hard way in Silicon Valley, and from my own experience at Xerox, Sun Microsystems, and start-up companies I have worked with.

I have been testing the material in university talks.  The talk covers the most important rules from the four chapters above. You can find the talk online at Carnegie-Mellon University and the University of Illinois.  The slides for my talk can be found here.   Please do not copy or distributed this copyrighted material!  However, feel free to reference this page http://www.cattell.net/book.htm, I expect the material for the book to remain here indefinitely.

If you are willing to be a serious reviewer of the manuscript of the book, or you have suggestions on things you wish you learned in engineering school, please contact me at: